
Create a Business WordPress Website
A fast-start (90 min) WordPress training sequence designed for small-business owners creating a new website
WordPress Essentials for Business is a quick (90 min) but thorough overview of using WordPress to create a business website. It is designed for busy small-business owners and self-employed professionals who want to quickly master the WordPress software for the purpose of creating an attractive website that generates leads and sales.
The course covers almost all of the WordPress user interface. We learn by doing as we build out an actual website for a client of ours, explaining and demonstrating key concepts along the way, such as themes, plugins, widgets, images, etc. Students should download the project files from http://wpacademy.com/essentials and then follow the tutorial on their own website, repeating the keystrokes and mouse sequences as they build out their own site. You can expect to walk away from this training with an attractive website and a solid understanding of WordPress fundamentals.
To take this course you will need a self-hosted WordPress website under your own domain and hosting account, and we will show you how to set that up. Domains cost about $10/yr and a hosting account will cost you an additional $7-10/month, and will host all of your business and personal websites.
Your Instructor

Marc Beneteau is the founder of WP Academy, where he has trained hundreds of small-business owners, self-employed professionals, virtual assistants, and others to make professional-looking (and profitable) websites in WordPress. Before he started teaching full-time he ran a web design business, and was CTO of an internet startup before that.
Course Curriculum
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StartTour of an out-of-the-box WordPress site (1:29)
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StartTour of the WordPress dashboard (1:15)
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StartCreating Pages and Posts (2:57)
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StartUsing the Visual Editor (3:37)
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StartWorking with images (5:42)
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StartHyperlinking (1:43)
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StartConfiguring a blog, static site and mixed site (2:50)
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StartRemoving home page title & comments box (2:14)
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StartAdding a flat navigation bar (2:11)
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StartAdding a drop-down navigation bar (1:25)
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StartInstalling a free theme (2:28)
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StartInstalling a commercial theme (1:43)
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StartModifying your theme settings, adding a header (4:06)
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StartWorking with the Weaver theme (4:54)
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StartSetting up Post Categories and Blog pages (3:20)